Shannon will lead Betable’s expansion in key regulated markets, including the UK and the Philippines, with a number of major deals set to be completed shortly.
He previously served as Betable’s Head of Acquisition, and has also held senior roles at Manchester-based agency CBS Global Marketing.
In his new position, Shannon will oversee commercial growth and performance, and will be accountable for scaling revenue, optimising operations and expanding Betable’s global footprint in regulated markets.
Charlie Noble, COO at Betable, said: “Dan has quickly become a key part of the Betable team, and this promotion reflects both his impact so far, and the confidence we have in him to lead Betable into our next phase. As we continue to scale in regulated markets, having someone with Dan’s commercial instinct and operational discipline in this role is a huge asset.”
Daniel Shannon, Director of Growth at Betable, said: “I’m excited to step into this role at such an important moment for Betable. We’ve built strong foundations, and now the focus is on scaling that success across new regulated markets, strengthening partnerships and delivering consistent commercial performance. There’s a clear opportunity ahead, and I’m looking forward to helping the business realise it.”
Dingnews.com 09/04/2026