The partnership will initially see Gaming Corps develop two new titles, including a hockey shootout game and a casino slot, featuring some of the greatest names in hockey. By combining PlayWin's portfolio of legendary athletes with Gaming Corps' expertise across premium slots and non-traditional casino content, the collaboration will bring globally recognised sports IP together with innovative game mechanics.
The new games will be designed for players across regulated markets, with a particular focus on North America and the Nordics, further strengthening Gaming Corps' growing portfolio of sports-themed content and creating new opportunities for operators to engage audiences through recognisable sporting personalities.
PlayWin specialises in developing and commercialising entertainment experiences based on premium sports intellectual property, working with legendary athletes and iconic sports brands. Its licensing partnerships include the NHL Alumni Association, providing access to more than 1,000 retired NHL players.
The partnership is designed to create digital entertainment experiences that celebrate defining moments from legendary sporting careers and give fans the opportunity to reconnect with some of the biggest names in sport. Beyond hockey, PlayWin also holds rights to legendary athletes from other major sports, including basketball and baseball, opening the potential for further game collaborations between the two companies.
Juha Kauppinen, CEO of Gaming Corps, said: “Securing access to intellectual property of this calibre is something extra special. Sports legends are among the strongest brands in global entertainment, and together with PlayWin we have the opportunity to create something genuinely different for the casino industry. I’d like to thank Manny and the entire PlayWin team for choosing Gaming Corps as their development partner and for the confidence they’ve shown in our team. With our expanding portfolio of premium slots and non-traditional games, we believe we’re uniquely positioned to turn these iconic athletes into engaging gaming experiences for players across both North America and the Nordics.
Manny Bains, CEO of PlayWin, said: “We’re thrilled to be partnering with Gaming Corps on this. They have over time built an impressive portfolio of both innovative non-traditional games and premium slots, making them a perfect partner for us. Together we’re revolutionizing the sports and entertainment gaming space, giving fans the chance to experience their favorite legends the way they remember them best, at the absolute peak of their game.”
Dingnews.com 03/09/2026